Multiple Business
The Yokohama Rubber Group has launched its new medium-term management plan, Yokohama Transformation 2023 (YX2023), which will guide the group during the three years from fiscal 2021 through fiscal 2023.
Shift Portfolio to Products with Highly Stable Earnings and Strong Growth Potential
We plan to solidify the MB segment’s ability to generate stable earnings while also enhancing its growth potential by concentrating resources in the segment’s two core product areas—hoses & couplings and industrial materials. Meanwhile, we will improve the Hamatite business by focusing on its core product areas. In the aerospace products business, which continues to face a harsh environment, we will carry out some structural reforms targeted at bringing the business more in line with today’s market.
Hose & Couplings
- Hydraulic hoses: strengthen market presence
- Car pipes: New growth-driving technologies (response to CASE)
- Strengthen efforts toward hydrogen society (hydrogen filling hose)
Industrial products
- Belts: Establish dominant presence in core-strength markets
- Marine products: Maintain high market share & strengthen production bases
