ATC Tires Private Ltd. Mumbai office

Business activities

Manufacturing and sales of Agricultural, Forestry, Industrial, TBR and OTR tires.

Total site area

36,278 square feet

Number of employees

394 (as of December 2022)

Location

1001, Level 10, Tower A, Embassy 247,LBS Marg, Vikhroli (W), Mumbai 400083

Contact for consultation and complaints

Human Resources and Administration Dept.
Tel: +91-22-3957-9600 | Fax: +91-22-3957-9699

Message from the Director

Nitin Mantri

Our commitment to work closely with the communities to deliver sustainable and meaningful outcomes continued in 2022. Building on some of the projects already identified in earlier years, we strengthen our outreach and momentum, in key identified areas of water and environment conservation, primary education, skill development for employability and progression and road safety.

Our commitment to the Skill Development Centre (SDC) at Dahej in Western India continued with stronger investment in training women trainees to have them ready to join the workforce. The project successfully trained 424 girls across ITIs in ten states and two union territories, reinforcing our commitment to empowering women in the workforce. The project is also strongly aligned to the government's National Policy on Skill Development and Entrepreneurship-2015 and Skill India Mission - demonstrating our commitment to a key national priority.

As part of our school adoption projects, we worked closely to improve the quality of education as well as the infrastructure at Government Higher Secondary School, Gangaikondan in South India. Our focus was in four key areas:

  • Specialized coaching for a batch of students to prepare for competitive entrance exams for engineering and medical streams.
  • Career counselling for students to enable them to make informed choices.
  • Remedial programs to bridge learning gaps for various students – who may not have the infrastructure or the learning environment in their homes and;
  • Coaching sessions for identified students to excel in sports such as volleyball, kabaddi, and athletics, enhancing their fitness levels and encouraging their participation in district, state, and national-level tournaments.

This project has benefited nearly 1,300 students since inception and continues to be an inspiration for us to create a level playing field for the marginalized sections of society.
Our road safety project took shape in the form of installation of crash barriers at accident prone spots on one of the busiest highways in Northern India. Implemented in close co-ordination with key stakeholders including relevant government ministries, police departments and safety officials, the project has been recognized as being effective in preventing serious accidents and saving precious lives.
As part of our commitment to improve the physical and mental well-being of the communities that we operate in, we strengthened the infrastructure and outreach of our community health Centre, that is in our premises at Tirunuvelli plant in Southern India. There are several villages in the adjoining areas that do not have access to health care facilities and our community health Centre played a key role in ensuring access and improve of health care in the community. Our efforts included access to consultations, diagnostic tests, and medication, infrastructure improvement including Emergency medical care services, equipped with essential equipment such as a defibrillator, to respond promptly to critical health situations as well as state-of-the-art medical equipment, including specialized equipment for ophthalmology and physiotherapy .Additionally, our special medical camps provided a platform for the community to actively participate in health initiatives, fostering community engagement and facilitating access to medical services for the local population. The project has benefited almost 32,000 people to date.
A true measure of the success and growth of any enterprise is how it impacts the lives of the communities in a meaningful and sustainable way. Our efforts at making this happen at Yokohama Off-Highway Tires are always inspired by the commitment of our stakeholders and our employees who are pivotal to make this change happen. We remain committed to continue this journey.

Organizational Governance

SOA(Schedule of Authority)

SOA (Schedule of Authority) was reviewed on August 2022, gives clarity on authority schedule for various decisions in the organization.

Organizational structure and SOP’s (Standard Operating Procedures)

Organizational structure is updated on a quarterly basis for better understanding of reporting structure in company.
Each department has SOP’s (Standard Operating Procedures) which help ensure consistent and quality output.

Code of Conduct

The Code of conduct Policy of the company states that “The Company is committed to good corporate governance while achieving its goals and to operating its business consistent with ATC’s Core Values. “.

This policy covers several areas like compliance to Applicable Laws and Regulations, Responsibility towards Shareholders etc.

Company’s Whistle Blower

Company’s Whistle Blower Policy states “The Vigil (Whistle Blower) Mechanism is intended to be implemented, for employees, not only as a safeguard to report unethical practices, but also to provide a mechanism for reporting genuine concerns or grievances and ensure that deviations from the Company’s business principles and practices are dealt with in a fair and unbiased manner as provided in Section 177 (9) and (10) of the Companies Act, 2013 and the Companies Rules, 2014.”

Human Rights

Preventing sexual harassment

We have a policy on Prevention of Sexual Harassment which states that “It is the endeavor of ATC India Pvt. Ltd. to provide a place of work free of sexual harassment, intimidation or exploitation.
The objective of this policy is to provide protection against sexual harassment for all employees at workplace (as defined in this policy) and for the prevention and redressal of complaints of sexual harassment and for matters connected therewith.
We conduct online training on prevention of Sexual Harassment at workplace for spreading awareness amongst all employees.
The Internal Complaints Committee is responsible for:

Our following company values ensure that the company follows the right approach in all of our business activities:

“Integrity”;

be fair to all our stakeholders and act with integrity at all times.

“Accountability”;

in all our actions and all what we are responsible for.

In the Company Code of Conduct policy, we have stated the following regarding prevention of discrimination and harassment.
“ One of the Company’s core objectives is to maintain a work environment in which each employee can achieve his or her full potential without being impeded by discrimination or harassment based on race, gender, national origin, age, religion, sexual orientation, genetic information, disability or any other status or characteristic that is protected by law.”

Labor Practices

Quality, Environment, Occupational Health and Safety (QEHS) Policy

We have Quality, Environment, Occupational Health and Safety Policy which states the following “We at ATC Tires Pvt Ltd. Involved in manufacturing of OTR (OFF THE ROAD TIRES) are responsible to create, maintain and ensure quality of our product, Health, safety and Environment for our people and business. It is an integral part of our planning and decision making.

  • Conduct our business with respect and care for our customers, people and environment.
  • Achieve the customer satisfaction by manufacturing and delivering the products as per the customer requirements.
  • Satisfy applicable requirements related to quality of the products.
  • Ensure occupational health and safety of all stake holders in the company.
  • Fulfill the statutory and regulatory compliance obligation related to environmental aspects and occupational health & safety hazards.

We will achieve this by

Social Security and medical/accident insurance benefits

We have social security & medical/accident insurance benefits such as PF, ESIC, Group Term Life Insurance, Medicare Insurance, and Group Personal Accident Insurance, etc.
We have Resource at senior level to oversee safety viz., Assistant Vice President Environment Health & Safety.

Festival Celebrations

Birthday Celebration:

To develop fellowship, increase motivation and enhance one YOHT culture, we celebrate Virtual monthly birthdays of employees on every 4th Friday of month. Where we gather in the office, provide gifts to employees, conduct team building activities, quizzes, trivia games etc.

Birthday Celebration

Birthday Celebration

Long Service & Retirement reward:

To recognize work & long association with company employees who have completed 10 & 5 years of service/ Retirement in the organization is felicitated with a memento as a token of appreciation along with hamper as motivation for continuing with the organization during monthly birthday celebration.

Health care and education

We at ATC focus on Employee Health, we organize health talks, Blood donation camps and Basic health check-up camp.
In-House Doctor Facilities exists for our Employees for medical references at our office; we have also had First Aid room and engaged an organisation for Bio Medical waste management to dispose of the waste effectively.
Vaccination assistance program was managed for employees and their families to help get vaccinated.

Training

Since January 2022, we have started working from the office; hence, we seized this opportunity and conducted various offline classroom trainings and outbound trainings. We covered topics like email etiquette, finance for non-finance, effective communication skills, data analytics, advanced Excel, functionalities of advanced Excel at plant level, training on patents, and how to set SMART goals. We did have specific interventions like negotiation skills, developing ownership and accountability, introspection, business English and the power of communication, sustaining high-performing teams, and business communication.
To optimize internal resource and talent we organized Gurukul sessions for the functional team i.e., Supply Chain team. These sessions were knowledge sharing platform which helped them learn in depth on topics like logistics, YOHT products, the YOHT product development process, and Blue Yonder implementation. These trainings were undertaken by the experts within the team to create knowledge sharing platform. Some snapshots of these programmes are attached here.

YOHT Toastmasters Club

We launched the YOHT Toastmasters Club in September 2022, and now we are a chartered club with 26 active members, and the journey towards being a champion speaker has just begun for YOHT employees. This has genuinely helped employees express themselves better and improve their communication skills. This platform helps employees in building the personality and enabling them with public speaking skills.
Functional Bespoke Programmes: Bespoke programmes for various departments such as Central Marketing, Supply Chain, etc. were executed as per the needs and requirements of the teams.
Plants Mandatory training: The TQM Module for Plants was launched in August on the Success Factors LMS Platform. This enables employees to get acquainted with the course at their convenience.

Signature Programmes

Focusing on the development of managers’ capability in the organisation, last year we had one of our signature programmes, "Perfect Recruits’. Perfect Recruits is a two-day in-person intervention on interviewing skills for all the hiring managers designed around the concept of behavioural event interviews.
New Joiner Course Curriculum: These are modules for Managers and below. All the new joiners go through a well-designed curriculum as per their role or function. The curriculum includes e-learning courses which are behavioural and functional specific courses. It also includes basic introductory course about the organisation, tyre building, YOHT products, and. We have ensured that function-specific courses are assigned to all new joiners up to managers to help them upskill themselves.

Skill Dynamics

This learning program was launched for the Procurement, Business Transformation and Supply Chain teams. This is a competency-based model for skill development of the respective teams. As on date 85% of the survey responses indicate great course satisfaction. 1789 modules are completed till date. Positive feedback has been received on this platform as the content is relevant, updated and is very relatable to all the participants.

The Environment

At corporate office, recycling single side printed paper, segregation of wet waste & dry waste in cafeteria has been done. We will be exploring further initiatives under environment conservation in the coming year.

Environmental data:
Energy use(Electric power) – 1,73,690.4 units
Water usage – NA( In new office it’s part of maintenance)

Fair Operating Practices

Competition and Fair Dealing:

Code of Conduct comprises od Competition & Fair dealing.
The tire business is a competitive industry; however, the Company is committed to conducting its operations with integrity.
Every employee is required to conduct himself or herself in an ethical manner and communicate honestly and deal fairly with colleagues, Company management, customers, suppliers, consultants as well as government agents and officials (both domestic and foreign)”.

Consumer Issues

Good marketing / Product communication practices

Through regular newsletters and communication covering topics like product related matters / new product introductions / latest happenings in the company etc. We also distribute product related leaflets, brochures, flyers etc.

Contractual compliance

Contractual compliance about DP (Delivery Performance), such as right quantity, right SKU, right time is measured by our OEM.
We will report to be available to measure our contractual compliance.
We comply with health & safety requirements while producing products. This is a part of our Organizational culture and flows from Top Management down to all levels.

Problem and Conflict Resolution

In the event of a problem or conflict with a customer, the respective Team Leader will handle it.

Community Involvement and Development

We focus on creating social impact for vulnerable communities near our plants. We provide necessary support was provided to communities nearby both our plants.