Yokohama Rubber's materiality
Risks
Medium- to long-term
Decline in product demand due to changing customer needs, such as a drop in the number of owners of private cars with the uptake of MaaS
Medium- to long-termRisk of accidents and lawsuits due to poor product safety, recalls and damage to brand value
Medium- to long-termMore stringent performance, cost and other requirements
Short- to medium-termDecrease in business performance due to the failure to adapt to changes
Opportunities
Medium- to long-term
Responding to changing customer needs and stricter regulations at an early stage
Medium- to long-termSecure new business opportunities through adapting to CASE and MaaS
What we aim to do
- Achieve a safe and comfortable mobility society through improved quality and performance based on proprietary technologies
- Contribute to economic and social development by providing high value-added off-highway tires
- Improve customer convenience and efficiency through DX-based services
Move the screen to the left or right to see the table information
| KPI | Targets | Achievements | Evaluation |
|---|---|---|---|
| ①Number of products with E+ mark (for tires specifically suited for electric vehicles) | FY2026: 10 products | － | － |
| ②Number of tire sizes that meet VF (Very High Flexion) and PFO (Pressure Field Operation) standards※ | FY2026: total of 384 sizes | － | － |
| ③Number of uses of tire management/maintenance services (T.M.S.) applying DX (number of vehicles registered/number of tires inspected) | FY2026: 50,000 vehicles registered 450,000 tires inspected annually |
－ | － |
- Tire specifications that allow for low-pressure driving to minimize the impact on crop roots
In 2024, we reviewed our materiality, KPIs, and targets.
We will report on our results and evaluation for fiscal 2024 in fiscal 2025.
