Meaning of the Y mark
“Performance Y” is the symbol of Yokohama Rubber that represents the passion of employees who take on new challenges with a pioneering spirit that constantly creates new excitement and outstanding performance
- The line that extends toward the upper right represents the challenge of creating new value and a passion for opening up new areas ahead of the times.
- The red color of the lines represents the strong will and passion our employees bring to work every day.
- The five red lines symbolize Yokohama Rubber’s multi-disciplinary business domains, global expansion, and the teamwork that brings together the individual passions of its employees.