News Release

YOKOHAMA’s “BluEarth” to Come Factory-Equipped on new Subaru XV

Tokyo—The Yokohama Rubber Co., Ltd., announced today that it has begun deliveries of its “BluEarth E70" to Subaru Corporation for use as the original equipment tire on the automobile maker’s all-new Subaru XV. The tire size is 225/60R17 99H. Subaru Corporation launched the new model in Japan on May 24, 2017, with subsequent rollouts worldwide. In Japan, the new model also comes equipped with Yokohama Rubber’s emergency flat-tire repair kit.

The “BluEarth E70” is an ideal summer tire for passenger cars. The tire features the basic design and materials technology used in the Yokohama Rubber’s “BluEarth” global tire brand, which is based on the concept of “environmentally, human, and socially friendly”. The “BluEarth E70” delivers a safe, comfortable ride while also enhancing vehicle’s fuel efficiency.

The all-new Subaru XV is a crossover SUV that combines a stylish urban design with enhanced drivability in the toughest conditions and world-class safety performance. The all-new Subaru XV features Subaru’s next-generation platform, the Subaru Global Platform, which greatly enhances vehicle safety and driving performance.

Yokohama Rubber has been dynamically developing tires employing its leading-edge “BluEarth” tire technology, and many of these tires have been adopted by automakers as original equipment, especially on new eco car and hybrid vehicles.

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“BluEarth E70” Size shown is different from that used on Subaru XV

“BluEarth E70” Size shown is different from that used on Subaru XV

"All-new Subaru XV" The above photo is used with the permission of Subaru Corporation. Reprint or other usage of this image without prior permission from Subaru Corporation is strictly prohibited.